Privacy Policy

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or purchase something from hotbooom.com (the “Website”).

Personal Information We Collect

When you visit the Website, we automatically collect certain information about your device, including your web browser, IP address, time zone, and some of the cookies installed on your device. As you browse the Website, we also collect information about the web pages or products you view, what websites or search terms referred you to the Website, and your interactions with the site. We refer to this as “Device Information.”

We collect Device Information using:

• Cookies: Data files placed on your device that often include an anonymous unique identifier.

• Log files: Track actions on the Website and collect data such as your IP address, browser type, ISP, referring/exit pages, and timestamps.

• Web beacons / Tags / Pixels: Electronic files used to record how you navigate the Website.

When you make or attempt to make a purchase, we also collect your:

• Name, billing and shipping address

• Payment details (including card info, Afterpay, etc.)

• Email address and phone number
  This is referred to as Order Information.

We use your IP address to determine location for currency conversion. Your currency is stored in a session cookie so the selected currency remains consistent during your browsing session.

When we talk about “Personal Information” in this Privacy Policy, it includes both Device and Order Information.

How We Use Your Information

We use your Order Information to:

• Process and ship your orders

• Communicate with you (confirmations, updates)

• Screen for potential fraud

• Provide personalized marketing (based on your preferences)

We use Device Information to:

• Detect fraud and risk (especially via IP)

• Optimize our Website experience

• Analyze marketing effectiveness

Sharing Your Information

We may share your Personal Information to comply with applicable laws, respond to legal requests, or protect our rights.

Behavioral Advertising

We use Personal Information to show targeted ads we believe may interest you.

Learn more:
NAI – How Targeted Advertising Works

You can opt out of targeted advertising here:

• Facebook

• Google

• Bing
  Or via DAA Opt-Out Portal

Do Not Track

We do not change our data collection practices when we see a “Do Not Track” signal from your browser.